![]() Violence against the trans community is on the rise and people of color suffer the worst. Well, because frankly, our people are dying in the streets. ![]() “But why does it have to be about money, John? Why can’t I just show a little support?” We want to see 1–5% of your proceeds or profits donated to LGBT+ youth projects. We want to see you throwing your support behind local queer organizations. Most of the LGBT+ community at large feels the same way. As a hip, young, professional gay man that works in marketing, another basic rainbow logo is the last thing I want to see during June. The best thing any brand can do during Pride month is to put their money where their mouth is.
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